It’s a question businesses have to answer regularly.
But reviewing campaigns and discussing performance isn’t just about understanding marketing. If you’re doing it in English, you also need to be able to follow the conversation, explain your ideas and respond naturally.
That’s the focus of this week’s Higher English lesson.
Instead of presenting the language as a list of isolated expressions, the lesson includes a realistic conversation between two colleagues discussing their company’s social media marketing strategy.
You’ll hear how English is used when professionals talk about campaigns, engagement, performance and results.
It’s a practical way to develop the language you need for those conversations at work.